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Archive for the ‘Featured Sites’ Category

13th Annual Webby Awards: more .mobi than ever.

Thursday, May 7th, 2009

Webby Awards Logo This week, the winners of the 13th annual Webby Awards were announced. In the mobile division — of which dotMobi was the founding sponsor way back at the dawn of the mobile Web revolution — there were several .mobi winners:

The Best Use of GPS or Location Technology award went to Adidas Marathon Run Tracker at http://marathon.marvellous.mobi. The Mobile Entertainment award went to Discovery Mobile at http://discovery.mlogic.mobi. The Mobile Sports award winner and People's Voice award winner went to ESPN Mobile at http://espn.mobi.

Also nominated for Integrated Mobile Experience was Virgin Atlantic's Love from Above campaign (now retired but formerly at lovefromabove.mobi) and for Listings & Updates was previous award winner ZAGAT.mobi (which you can easily find at http://zagat.mobi). 

Several other .mobi sites were named as honorees, including:
An application we've previously mentioned from mobiSiteGalore.mobi, which allows mobile users to build a mobile-ready site directly from their phones, was also cited as one of the Webby Awards' honorees.

In all, this represents a very strong showing from .mobi users as well as representing a broad swath of uses of the .mobi domain — and is definitely a big step forward from the minimal number of mobile categories (and sites) that we saw only three years ago.

If you're interested, you can see the full list of mobile nominees and winners at the Webby Awards Web site.

ICANN meeting goes mobile

Tuesday, March 3rd, 2009

The 34th ICANN meeting is now in progress, and things are a little easier than usual this time around. There aren't less meetings, and we're all still carrying around backpacks and laptop bags and running all over the place, but at least everything you need to know about what's going on is finally on a mobile at http://mex.icann.mobi. Finally, no digging around for program logs and maps; it's all in your hand. The mobile version of the Mexico meeting site contains useful information, like:

  • A map of the venue
  • A Twitter feed so attendees can interact using text messages
  • Security advice
  • Taxi numbers
  • Hotel information
  • Restaurant and bar reviews
  • A weather forecast

All good stuff that is relevant to a mobile user attending a meeting such as this one. And the content loads really fast because it is specifically designed for someone browsing from a mobile phone.

In particular we’d like to tip our hat to the folks at mobiManage for their support and expertise in developing this site — and a nod to my talented colleague, Francesco Cetraro, for his creativity and coordination.

Thumbs Up to the Nevada Commision on Tourism

Sunday, February 15th, 2009

Way back when, one of the first showcase sites dotMobi had to show people was for Las Vegas.

Now, Nevada is showing it still cares about .mobi. The Nevada Commission on Tourism owns and operates sites at http://nvroads.mobi and http://nvski.mobi. Not only did the Commission use dotMobi best practices when creating the sites, they've actually spent time and money promoting the sites.

Along with strongly featuring .mobi on their PC Web site (including education — and a video — on .mobi sites) and geo-targeted banner advertising on http://weather.mobi, the Commission has produced 3"x5" cards that are distributed
at ski and sport shops. Here's a sample of the cards:

NVskimobiCard
 
But my favorite thing? The Commission has put up NVski.mobi billboards on major highways …

NVskimobi1

… Cool, huh?

Banking: The Surprise Mobile Vertical

Friday, December 19th, 2008

Over the past two years of the .mobi domain, many of the first "verticals" that went mobile have not been a surprise because of the nature of their industries: travel (priceline.mobi), hotels (hilton.mobi), transportation (amtrak.mobi, sas.mobi, thalys.mobi) and dining (zagat.mobi).

However, the one industry that caught me unawares in terms of popularity has been banking and finance. Bank of America (bofa.mobi) is the probably the most active in promoting its .mobi site, but there are dozens of others around the world from lacaixa.mobi to deutsche-bank.mobi to usaa.mobi. It proves out a point that we discovered in the study we conducted with AKQA earlier this year: people are most interested in utility in their mobile sites. They're not against entertainment like games and ringtones, but rather that they see a mobile phone primarily as an way to help simplify the day-to-day administration of their lives.

The reason I'm mentioning this because of a press release dotMobi issued yesterday saying that California-based ClairMail has added DeviceAtlas to their service offerings.

ClairMail is a
business-to-business company that builds mobile versions of existing banking
sites, giving banks “transactional” mobile sites that tie into their back-end
systems. Their customers include Alerus Financial, City Bank (Texas), 1st National Bank of Scotia, and Cascade Bank
(Washington State). Now with the addition of DeviceAtlas to their platform, they can offer “device aware” mobile sites to their customers. And with that, we're sure to see the banking market continue to flourish as a prime space for mobile users.

Are there verticals you've seen going .mobi that have been a surprise to you? Let us know in the comments section.

A unique use for a .mobi site: 2free.mobi

Wednesday, October 29th, 2008

London has had its troubles lately. I'm not talking about the financial crisis, but about a shockingly high increase in teen-on-teen murders.

To help combat it, a woman in the UK named Jennifer Hughes has set up a special .mobi site — 2free.mobi — to encourage teenagers to find creative solutions to violence. That covers both literally creative, like making films, as well as creating dialogue among teenagers.

The choice of a .mobi was deliberate; the idea was to ensure that teens can access the site via the one piece of equipment they have with them at all times: a mobile phone.

You may have seen the site covered on TV by Guy Smith, the BBC
Home Affairs Correspondent, on the UK's 10 O' Clock News on October 28. If not, you can read about it on the BBC News PC web site or on the web site of the Mirror.

Oh, and speaking of the BBC, did you know that there's a http://BBCRadio.mobi, so you can stream BBC Radio on your mobile phone?

ilovemobileweb Awards Awarded

Sunday, October 12th, 2008

In case you haven’t heard elsewhere … late this past week, the dotMobi
Advisory Group (MAG) announced the winners of the first ilovemobileweb Awards. There were more than 50 submissions for consideration in six categories: Social Networking, Information,
Entertainment, Corporate, Commerce and Retail, and Travel.

What really pleased me was that very big companies like the Associated Press, Zagat and News International were winners along with smaller operations like Idea Earth, Vizisoft and mobiguides. It’s great to see that a good idea — and a good execution — still can make a splash.

Although I have only listed the wining sites below, all the sites which were submitted were very good — not a clunker in the bunch. So a great big, and very sincere, congratulations to everyone who participated in the first ilovemobileweb Awards.

Here’s the list of the first ilovemobileweb Award winners:

(more…)

A mobile site builder that’s finally where it belongs — on a mobile

Wednesday, September 10th, 2008

Yesterday, dotMobi’s friends at mobiSiteGalore introduced a new product that I think is just great: a mobile site builder for use on mobiles. The team at mobiSiteGalore have taken the guts of their PC-based mobile site builder — the same site builder that powers http://site.mobi — and put them into a mobile-accessible site at http://mobisitegalore.mobi so that anyone can build a .mobi-compliant mobile site on a standard mobile phone.

On a daily basis, I hear lots of items — both positive and negative — about mobility and the mobile web, but one thing I don’t hear enough is how the mobile web is quickly transforming lives in developing countries where little traditional broadband infrastructure exists. In many places, the mobile web is the web, pure and simple. Just a few weeks ago, Vint Cerf reiterated a point that Microsoft’s Eric Rudder made a while back, "In areas where wireline or WiFi access barely exists, many new users will first experience the internet through a mobile phone." (In fact, Cerf’s complete editorial is well worth reading.)

The downside I’ve had with this argument has been that the power of the internet is its dialogue-based nature rather than the simpler one-way "conversation" that earlier media offered. Without a way to build a presence on the web, it’s a one-sided experience. So, to that end, the ability of someone to build a web site on a mobile — and not just look at one — is a powerful tool.

I like even more that it was built by India-based mobiSiteGalore. In a country like India with wildly divergent technical infrastructure, mobiSiteGalore is acutely aware of what end-users need to do to build a site while knowing the limitations that come with building a site on a standard mobile. A high-end smart phone that might make the job easier is likely out of reach for many of the people whom this technology will best support. 

So then, a big hurrah to mobiSiteGalore and to all the other developers who are making the mobile space the space for extending the power of the internet.

It’s Sports Week for .mobi

Friday, August 8th, 2008


The Olympics are here and so is usawaterpolo.mobi; this is the official site of the USA Water Polo team and is designed to help draw attention to the team’s competition in the Beijing games. The project was a joint effort between several companies, all working to help bring the spotlight onto one of the oldest games at the Olympics. The site itself was built by Gold Mobile, a leading provider of mobile enterprise, CRM and marketing solutions.

While I knew that the USA Water Polo site was in the pipeline, I was happily surprised to see patriots.mobi launch today as well.
It’s the official site of the New England Patriots (U.S.) football team and has all the features you’d be looking for, including a full game schedule, cheerleader photos and stadium driving directions.

These sites join a growing roster of sports-related .mobi sites like nba.mobi, wnba.mobi, ufc.mobi and espn.mobi. And since nothing says “active” and “on the go” like sports, I think it’s the start of a long, happy relationship between sports and the .mobi domain.

Another On-the-Go Candidate

Monday, July 28th, 2008

Just a few months ago I mentioned — tongue in cheek — that .mobi changed the course of politics in Australia. The shorthand version is that incumbent John Howard lost to Kevin Rudd, who had a mobile site called kevin07.mobi (although I think it’s now gone post-election).

And now it’s America’s turn: meet obamamobile.mobi … and I like what I’m seeing. I’m being apolitical when I say that; my only politics are in regards to the site’s design and features: SMS interaction, voting interaction, videos, ringtones, wallpapers, text alerts, etc. It’s a “destinaton” mobile web site that embraces what a mobile phone can do and the developers created an experience to reflect a few of the possibilities that are unique to mobile. It doesn’t merely duplicate the campaign’s PC-based web site.

As far as I can tell, John McCain doesn’t have a mobile site but in the interest of balance, his PC site is at http://www.johnmccain.com. And I give that site big points for a good segmentation strategy: you can choose to be a supporter, undecided or unregistered voter. (I’m not seeing a huge difference in hat content is delivered to each segment but I think the idea of segmenting that way is solid). If his campaign does have a mobile site, please let me know.

Now I can’t say whether the “.mobi factor” will tip the scales this November as it did in Australia last year, but it will make for interesting watching over the next few months.

autism.mobi

Tuesday, July 8th, 2008
Today, dotMobi
announced the launch of autism.mobi, the result of a project lead
by Steve Edelson, Director of the Autism Research Institute in San Diego, in
collaboration with dotMobi.

autism.mobi was a Premium Name and one which we were delighted to
release as part of a closed Request for Proposals process.

The
content which is being made available to end users ticks all the right boxes: it is practical, informative and helpful and the ARI, the oldest autism research
institute in the world, has demonstrated that it understands the needs of
today’s market by adapting its information and making it accessible on mobile
devices. It already does a fantastic job of disseminating information and research
findings across various mediums, and it is now targeting the huge number of
mobile phone users with features such as its Autism Treatment
Evaluation Checklist, which is designed to evaluate cognitive, communication,
sensory, and social skills of individuals on the autism
spectrum.

In other Premium Name news, dotMobi
recently issued the Premium Name why.mobi via RFP to online forum Mobility.mobi who
have since developed the domain as a educational site. dotMobi is also currently
working with some other RFP candidates and hopes to announce some additional
site launches shortly.

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