After completing a very successful visit to Russia with dotMobi’s Pinky Brand last week, I am currently attending the Second International conference for ccTLD registries and registrars of CIS, Central and Eastern Europe, an interesting event organized by the Russian Registry in the beautiful town of Bled, Slovenia.
The conference is well attended by many Registry operators and Registrars from these areas that not always able to attend ICANN meetings, and is thus a very good occasion to get a pulse of the domain market and the development of the internet in these countries.
Central and Eastern Europe and the countries of the CIS are
characterized by very high penetration of mobile phones. With a mobile-to-PC ratio in many cases close to 10 to 1, they are without doubt interesting markets for mobile Web solutions.
I was very happy to be invited to discuss the mobile Web and the great opportunities for growth and new useful services that it provides for businesses and end-users. I shared dotMobi´s experience in supporting open standards and accessibility, and talked about the importance of building mobile sites that are easy for users to find and that address the specific, unique needs of users on the go.
For users, the .mobi domain plays a pivotal role in building confidence by making made-for-mobile content easy to identify and access. And thanks to tools like Instant Mobilizer, the .mobi domain complements an existing desktop presence. I also talked about our unique ability to work collaboratively with ccTLDs.
After my presentation, I received several inquiries about Instant Mobilizer and DeviceAtlas — a clear sign that the market needs simple, effective solutions to make mobile Web publishing more accessible. Many Registrars here understand that mobile Web will have a very strong role in their future growth, and dotMobi is working actively to establish long-term partnerships to support these efforts.
By the way … if you can't make it to Toronto for the Mobile Innovation Week events starting on September 12, the organizers of the Mobile Media World event have gotten pretty innovative themselves.
If you've never been, you won't necessarily believe me but Toronto is a cool town.
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