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In case you’re wondering …

… the sunrise launch of the .mobi domain / keyword bundle in China went off as planned earlier today. Everything is going as it should be and looks like it will continue to run smoothly.

A big congratulations to all the parties involved in making .mobi a part of the Chinese mobile landscape.

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18 Responses to “In case you’re wondering …”

  1. Congratulations! It is a really big events for .mobi in China.
    12114 wireless keyword is popular and many enterprises already took advantage of it. For example:
    MSN: 3gmsn
    QQ: 3gqq
    华为(huawei.com): 华为
    sina.com: 新浪
    China Red Cross: 红十字会

  2. AWESOME!
    where can we see who’s regging what? ie: how many domains are getting regged and to who?
    also @dotmobi, please give us as many updates as possible on amount of idn mobi regged please? thansk

  3. Clubland says:

    Hi great news. Any chance of an explanation of how these keywords work in China? There is probably not an English language equivalent.

  4. Keywords: on a country-by-country basis, words are mapped to a mobile phone number and end users can type a memorable name rather than a number via SMS (Think of ads that say, “Just type ‘deal’ and send to 11222.”). Now, in China (where that service is extremely popular), keyword owners will also have the equivalent .mobi domain available so they can create more dynamic mobile presences.

  5. thanks Vance for explaining that so well
    any idea to find out how many getting regged? where do we go to access that?

  6. idn.mobi says:

    allow me to give you the stats of .mobi regged. click the ‘idn.mobi’ link or paste this in:
    http://okok.com/idnmobi-china-launch-is-a-huge-success-day-1-stats/

  7. Schlagzeilen says:

    A big step for dot.mobi. Stats are near the all-time high of the extension one year ago (thanks to idn.mobi for the link).
    Question to Vance: When will German IDNs be provided? Speaking of ä (ae), ö (oe), ü (ue).

  8. dotMobi will follow the Chinese IDN / keyword bundle with IDNs in other scripts but we don’t yet have a formal release schedule. As soon as we do, I will be sure to make it available.

  9. malick says:

    All these stepsand statements proof the important of dotmobi extensions for investors and professional domainers ,that’s why i’m investing more and more into mobi domains , will be the future of the internet Mobile , that’s what chinese know earlier , that’s wy most of the dotmobi domain registered is madeby chinese , US eUROP etc

  10. Clubland says:

    Hi thanks for the explanation. It will be interesting to see how many of these domains get active use and what sort of traffic they get.

  11. A very impressive result for .mobi – 111397 new .mobi domains between 01/October/2009 and 01/November/2009. One Chinese hoster had 86343 new .mobi domains. The numbers below are for the top five .mobi hosters by new registrations on 01/November/2009:
    |Hoster |Total .mobi|New .mobi|
    | SHENGSHIHUI.COM | 86343 | 86343 |
    | DOMAINCONTROL.COM | 343304 | 14073 |
    | SECURESERVER.NET | 34631 | 679 |
    | HICHINA.COM | 19033 | 674 |
    | DNS.COM.CN | 26398 | 552 |

  12. dot mobi says:

    mtld need to answer some questions regarding pricing of idn .mobi in china. is mtld influencing pricing or the registars? either way i predict a huge FAIL at these prices:
    a. SUNRISE Period
    RMB 5,000 each year, must register two year with 10,000 (about $1,460)
    Plus another RMB 1,000 no refundable trademark review fees.
    b. Non SunRise period
    IDN: Class A, RMB 5,000 each year
    IDN: Class B, RMB 3,600 each year
    IDN: Class C, RMB 1,800 each year
    ASCII: Class A, RMB 4,800 each year
    ASCII: Class B, RMB 3,200 each year
    ASCII: Class C, RMB 1,200 each year
    The cheapest one is about $176 each per year

  13. Pinky Brand says:

    @OKOK RE pricing:
    Thank you for your comment and question. To be clear, dotMobi does not set the pricing for the simplified Chinese IDN.mobi domain/wireless keyword bundles offered by Huarai to any of its resellers. Huarai determines the pricing—for Sunrise and General Registration. We can make suggestions, but at the end of the day pricing is determined by them. I remind you that this is a unique value-add service intended for the Chinese market, and the simplified Chinese IDN.mobi names are only sold with the corresponding wireless keywords offered by Huarai that work only in China.
    This is not some cheap offering for the casual domain name speculator looking for quick money. This is an offering to individuals and organizations that are serious about using native-language domain names and keywords to ensure successful discovery of their mobile content by search engines. So far it seems obvious to me that there is confidence that the timing is right for such an offering, and those that see value at the prices currently offered will do what is necessary to either protect their trademark or be a first mover in the mobile IDN space in China.

  14. internetual says:

    great, thanks for clearing that up pinky.
    i know you own and use pinky.mobi
    were you aware ‘pinkard ‘ dropped the other day?
    be quick! a little treat for you lol
    hope no-one lurking gets it

  15. Food Recalls says:

    Pinky you said:
    “This is not some cheap offering for the casual domain name speculator looking for quick money”
    Is this a comment on all the other registered mobi domains and the people who bought them?
    Why not Google “Gerald Ratner” and study the business process that is now called after him.

  16. Pinky Brand says:

    @ Food Recalls: Thanks for your comments. It’s not a comment on all the other registered .mobi domains. Nearly all domain name create offers in nearly all TLD extensions are relatively cheap—and all have speculators to varying degrees—with the exception of some ccTLD offerings that are quite expensive and because of local presence restrictions have not been conducive to mainstream speculation.

  17. moris says:

    so where can one find a website in English where one can register a name for my business?
    Do you have a list of registrars who have English on their site and sell them?
    Tx in advance

  18. Moris … Because the dotMobi Chinese IDN / mobile keyword bundle is designed for — and can be used solely in — China (due to restrictions for keyword use), there are no English-language registrars offerings this.

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